Being Persistent in Voice Over
Join professional voice actress Lisa Rice in her lecture “Being Persistent in Voice Over”. Lisa focuses on two distinct areas where voice talent are tempted to throw in the towel, including sending out auditions, and promoting your services. A blend of personal experiences with age old wisdom, Lisa helps you to learn how persistence can raise anyone’s game at any stage of their voice over career and gain the respect of those around you.
Download Podcast Episode 81 »
Tags:
Lisa Rice, Lisa Rice Productions, voice overs, voice acting, tips for business, persistence, Voice Over Experts
Links from today’s show:
Lisa Rice Productions
Online Voice Casting
Your Instructor this week:
Lisa Rice is an experienced communications professional. She landed her first radio job as a disc jockey at eighteen. Then, an announcer/producer stint with Trans World Radio took her to Guam. After graduating college with a degree in Communications, she began producing, writing, and directing. Her one-on-one interviews have extended from the White House and Capitol Hill to Nashville.
Other experience includes on-camera work, print modeling, sales, marketing, and motivational speaking.
Voice work has been Lisa’s passion since she first discovered the thrill of recording – when the red button is on, so is she! Her voice-over work includes customers and organizations from a wide range of business and corporate levels as well as advertising and marketing agencies, radio and television stations, non-profit groups and ministries. While voice work has been a mainstay, her production experience helps meet the expectations that accompany results-oriented, deadline-driven production work – she knows that your time is as valuable as your project.
Comments
Thanks, Lisa, for your timely tips about cold calling. Your experience about consistently and patiently expanding your marketing base is spot on.
Best,
Linda
Thank you, Lisa, for the confidence boost. I’m just now getting ready to step up my VO game, and I know that cold calling is all part of the marketing process. I do dislike talking about myself and my services, but I now I’ve gotta get used to it. I honestly believe I’m breaking through to the next level.
Enjoy the day!
Nelson Jewell
Very useful indeed. Thank you for posting!
While you make valid points, I disagree with “cold calling.” Waste of time. This techniques is used in “straight businesses” but not in creative ones. We get to know our clients and producers by personal contact. With advertising agency clients, we must get our CD demos to them and make personal contact too. Cold calling is not used.I read this often nowadays…cold calling,”Hello, I’m so and so and I do voice overs.” Hey what? There are so many better ways to excel.
Bettye,
As someone I admire and look up to, your opinion on all things voiceover certainly holds weight. I can only speak from my own experience.
Cold calling is one of several ways in which I find work. Auditioning through sites such as Voices.com or my agents is another. Networking via social media and face-to-face has also created new opportunities.
The majority of my voice over work either comes from clients who find me via the Internet, read an email I sent to them or answer a cold call I’ve made. In fact, I booked a national spot recently directly from a customer I called on a few years before.
Many producers and agencies want new, fresh talent outside their market, which has opened the door to bigger and better projects for those of us not living in metropolitan areas.
My investment in a broadcast quality, private recording studio was the first step in meeting them there. The second was and continues to be cold calling. From there, I direct them to my demos accessible online. I simply let them know I would like to partner with them in the creative process. And for each and every opportunity, big and small, I am extremely grateful.