Best Super Bowl Commercial Voice Overs

The Super Bowl is one of the most highly anticipated events of the year, not only for the game itself, but also for the commercials. 

Everyone can think of one family member or friend who loves to watch the game just for the commercials, which, depending on the year, can often be more entertaining than the football game itself.

In this article

1. 1. Morgan Freeman in several different campaigns:
2. 2. Don LaFontaine for GoDaddy (2005):
3. 3. Scarlett Johansson for SodaStream (2014):
4. 4. MC Hammer for Cheetos (2020):
5. Sam Elliott for American Beef Council (1995):

Because the Super Bowl has become a week-long event, often hosted in a warm-climate tourist destination city like Phoenix, Miami, Tampa Bay, Dallas, Los Angeles, or New Orleans, many non-sports fans have’ gotten into’ the event. 

Beyond the commercials, the celebrity cam sightings and half time shows often lead to many newsworthy moments. 

As for the commercials, Fortune 500 companies and emerging brands spend millions of dollars on Super Bowl ad spots, and many of them feature famous faces, trending celebrities or professional voice actors as the voice over talent for these mega campaigns. 

Here are some of the best Super Bowl commercial voice overs of all time: 

1. Morgan Freeman in several different campaigns:

Freeman’s smooth, commanding voice lent credibility and gravitas to Visa commercials, where he declares, “There are some things money can’t buy. For everything else, there’s Visa.” 

He’s also appeared in Super Bowl ads for Doritos and Turkish Airlines.

2. Don LaFontaine for GoDaddy (2005):

LaFontaine, known as the “King of Voiceovers,” lent his distinctive voice to this GoDaddy commercial, declaring, “In the land of the internet, you can be anything you want to be. Except anonymous.” 

He also voiced this iconic Geico commercial: 

3. Scarlett Johansson for SodaStream (2014):

Johansson’s sultry voice added a touch of glamour to this SodaStream commercial, in which she declares, “With SodaStream, I can have bubbles anytime I want.” 

4. MC Hammer for Cheetos (2020):

Hammer Time is back with this hilarious 30-second spot of a gentleman who uses his dirty Cheetos-covered hand to get out of helping everyone. The commercial ends with Hammer saying: “It’s a Cheetos thing.”

Sam Elliott for American Beef Council (1995):

Elliott’s gravelly voice added a ruggedness and authenticity to this American Beef Council commercial, in which he declares, “Beef. It’s what’s for dinner.” 

These are just a few examples of the many talented voice actors and celebrities who have lent their voices to Super Bowl commercials. 

Whether they inject humor or some serious credibility into the ad, voice-overs have become an integral part of the Super Bowl commercial experience.

Wondering what goes into a good Super Bowl commercial? Read our blog, Anatomy of the Best Super Bowl Ads.